Social Campaign Management

A little about the campagin: Amplify Austin Day is an annual fundraising event that the program I Live Here, I Give Here puts on where thousands of non-profits work to raise money one day a year. I created, managed and implemented this social campaign with the intention of creating an engaging narrative that would encourage people to donate and share our content.

This campaign was created in 2024.

I have created multiple campaigns similar to this one that can contain paid content that have boosted engagement and traffic to our website. In my current position, I draft and execute two social campaigns a year. By using past data analytics, creativity, and research of current social media trends, I have executed social campaigns that excel and surpass engagement year by year.